Road Exhibitions I

Arranging things nicely and displaying them strategically. That’s the motto of roadside sellers who want their goods to fall into the hands of bypassing passengers. Depending on commodity and location, a further necessary strategy is to offer items in a skilful way so that potential customers’ attention is attracted. This takes place for instance at bus stations where making bodily efforts is really necessary. Here the travel snacks are not only to be announced in a loud voice but also need to be rushed to the vehicle windows.
In my project I do not only deal with drivers and passengers but also with those who encounter the travellers on the roadside with their goods. And who exhibit the latter in a tasteful way – quite often in front of a threatening stage with its racing and ruthless road users.
kwame - 2007-11-08 09:39
